Germany – GROHE, the world’s leading provider of sanitary fittings and a global brand dedicated to providing innovative water products has won five of the most sought-after design accolades in the Red Dot Awards 2017 competition. The company managed to get the honours for is Blue Home water system, Sensia Arena shower toilet, Lineare bathroom mixer and Concetto Professional and Essence Professional kitchen tap lines.
The Red Dot Award is known as one of the most coveted awards honouring exceptional design performance. The Red Dot Gala to be held on 3 July 2017 in the Aalto-Theater in Essen will be the final celebratory highlight to mark the close of the 2017 edition of the competition.
The international design competition Red Dot is held by the Design Zentrum Nordrhein Westfalen in Germany and appraises the best products of the year. Designers and manufacturers from all over the globe submit their products and a jury of 40 specialised experts evaluate those products on innovation, functionality, ergonomics, durability and ecological compatibility. In 2017, more than 5,500 products were submitted from 54 countries around the world.
GROHE is part of the global sanitary ware market leader the LIXIL Group Corporation. Its recognition brings the total number of Red Dot Awards 2017 for LIXIL Corporation, which includes premium brands such as GROHE, to six.
GROHE presented its exceptional variety of products with intelligent solutions in modern designs for bathroom and kitchen. As the worldwide leading provider of sanitary fittings, GROHE successfully proved its leading market position by receiving five sought-after Red Dot Awards for GROHE’s water system Blue Home, GROHE’s shower toilet Sensia Arena, GROHE’s bathroom faucet Lineare and GROHE’s kitchen faucet lines Concetto Professional and Essence Professional.
The innovative and ecologically friendly Blue Home water system by GROHE is a private water source for ultimate taste and enjoyment. It supplies filtered and chilled water with three selectable carbonation levels straight out of a kitchen faucet. The water systems removes the need for industrialized mineral water, and cuts drinking water costs by at least 50 percent and reduces carbon emissions by 61 percent compared to bottled water.
As Part of LIXIL, GROHE combines the innovation and premium brand power of a German “Mittelstand” Company with the global resources and technological leadership of LIXIL. With six Red Dot Awards 2017 the combination is proving its worth in the market place, building on GROHE´s core values: quality, technology, design and sustainability.
Over the past ten years alone, the success of GROHE has been confirmed by more than 240 design and innovation awards as well as several top rankings as one of “Germany’s most sustainable major companies”. Numerous high-profile projects around the globe are fitted with GROHE products, testifying to architects’, designers’ and developers’ preference for the brand.